Short term goal - to make some money from our youtube channel, which is happening now.
Medium term goal - to grow our channel so that we can make full time salary from it
Long term goal - to be slightly famous in our niche, so that when a website interviews me and asks "how does it feel to be a YouTuber", and I can say "well I am not a "Youtuber", I make videos on youtube". And that "I dont call myself youtuber coz "Real Youtubers" will get offended (because I dont appear on my videos, they are animations for kids)"