What Happens When You Don't Upload Videos Regularly?

KiddieToysReview said:
There would & could be some exceptions to the rule. But those would be very specific and uncommon.

Based on discussions with our Youtube brand manager, she mentioned, and emphasized, on several occasions that a consistent and regular upload schedule is one of the critical success factors. Both for viewers, and for the backend system.

Like I said, you'll find odd exceptions in every case. But I prefer to go along with what a Youtube employee said, especially one whose job it is to help channels grow.
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agreed, as I said, it depends on the channel and niché itself, and with you being a toys channel, these are expected to have regular uploads, so you should upload regulary,

I have a channel with 20k subscribers, which has basically died, because we (me and the other people who worked on it) weren't able to have a regular upload schedule, and being a gaming channel, it didn't end up really well
 
I've noticed, if you don't upload after say a few weeks, you may start getting stagnant. Then people may unsub after that.
 
My opinion and experience -

1. it depends on the traffic sources which are giving you views

2. competition in the niche.

3. life of the niche \ topic the video and channel is based on

In our case, we had our first video ranked very high in a niche within 2 months (we wanted it to be ranked for another niche, but YouTube ranked for another related but smaller niche!). after uploading 4 or 5 more videos after first video in next 3-4 months, we stopped uploading because other videos did not rank and we got discouraged... Well after that we did not upload any video for next 7 months. Guess what happened with channel, views and subscribers - It kept growing consistently. Our first view kept getting higher and higher in ranking and our major source of views were SEARCH and SUGGESTED VIDEOS. So each month we got higher views, more subscribers and it is still growing. Note that other videos still dont get views.

Points to Note:

1. The niche we are ranked on is evergreen. What it means is it is not event or time dependant, people are and will keep searching for it for a long time. If you are a gaming channel making videos on famous games, you might get ranked high in SEO, but number of searches for your niche is going to slow down after some time (weeks, may be months). But you might have other view sources which will keep your channel growing.

2. There is not much competition in our niche. Competition means how many new videos are uploaded on that topic every day / week / month. In our case, a new video appears may be after a few months, which is good for us because video has retained its ranking for LAST 20 MONTHS ! Back to gaming channels, if you make a video on a famous video which was released recently, competition will be very high.

3. If your channel and videos are based on events, then your channel will most probably going to slow / die if you dont upload regulary and take break fro a few months. For example - vloggers get their views from regular upload, mostly will post videos on trending topics or Challenges etc. If they dont post videos, they will see decrease in growth.

So before deciding how your upload schedule will effect your channel, keep in mind all things I have mentioned above. I am sure there are more things to consider as well, but this was my experience.
 
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mbsn said:
My opinion and experience -

1. it depends on the traffic sources which are giving you views

2. competition in the niche.

3. life of the niche \ topic the video and channel is based on

In our case, we had our first video ranked very high in a niche within 2 months (we wanted it to be ranked for another niche, but YouTube ranked for another related but smaller niche!). after uploading 4 or 5 more videos after first video in next 3-4 months, we stopped uploading because other videos did not rank and we got discouraged... Well after that we did not upload any video for next 7 months. Guess what happened with channel, views and subscribers - It kept growing consistently. Our first view kept getting higher and higher in ranking and our major source of views were SEARCH and SUGGESTED VIDEOS. So each month we got higher views, more subscribers and it is still growing. Note that other videos still dont get views.

Points to Note:

1. The niche we are ranked on is evergreen. What it means is it is not event or time dependant, people are and will keep searching for it for a long time. If you are a gaming channel making videos on famous games, you might get ranked high in SEO, but number of searches for your niche is going to slow down after some time (weeks, may be months). But you might have other view sources which will keep your channel growing.

2. There is not much competition in our niche. Competition means how many new videos are uploaded on that topic every day / week / month. In our case, a new video appears may be after a few months, which is good for us because video has retained its ranking for LAST 20 MONTHS ! Back to gaming channels, if you make a video on a famous video which was released recently, competition will be very high.

3. If your channel and videos are based on events, then your channel will most probably going to slow / die if you dont upload regulary and take break fro a few months. For example - vloggers get their views from regular upload, mostly will post videos on trending topics or Challenges etc. If they dont post videos, they will see decrease in growth.

So before deciding how your upload schedule will effect your channel, keep in mind all things I have mentioned above. I am sure there are more things to consider as well, but this was my experience.
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Wow this is very interesting that your channel in your niche still grows without a regular upload schedule. Like you mentioned it is niche and competitiveness dependent.
 
pioneer1 said:
Wow this is very interesting that your channel in your niche still grows without a regular upload schedule. Like you mentioned it is niche and competitiveness dependent.
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It has taken me some time to realise what has happened with our first video, and we can use it to grow our channel. As I mentioned above, initially I wanted my video to be ranked for another niche. And for a couple of months I did not see that and thought my strategy did not work. but after some time I realised that it is ranking for another niche. It is smaller niche but a stable one. So now my goal is to make more videos in that topic (we make animations / nursery rhymes for kids) so that we get Authoritative status in that area (I hear it is very important - to be authority in a niche). It lets you rank your next videos much quicker if you have lots of good videos in that area which are ranked good in that area. I believe once we rank more videos in that area and get more views, we can make videos on similar but bigger niche.

Another thing to consider (not on same topic though) - people are always asking about camera quality, editing quality, software quality. But the truth is that the quality of content is more important that the quality of equipment you are using (GradeAUnderA anyone ??). We made our first animation video our self, by learning and using a free 3D animation software. It is very basic level animation, it has a average level music (but good singer who we hired as freelance) which teaches kids, but it servers the purpose for our audience - kids who dont really care if it has Hollywood level animation or not. If an expert animator watched our video (who is not our target audience), they will wonder why is this video getting any views ...
 
mbsn said:
It has taken me some time to realise what has happened with our first video, and we can use it to grow our channel. As I mentioned above, initially I wanted my video to be ranked for another niche. And for a couple of months I did not see that and thought my strategy did not work. but after some time I realised that it is ranking for another niche. It is smaller niche but a stable one. So now my goal is to make more videos in that topic (we make animations / nursery rhymes for kids) so that we get Authoritative status in that area (I hear it is very important - to be authority in a niche). It lets you rank your next videos much quicker if you have lots of good videos in that area which are ranked good in that area. I believe once we rank more videos in that area and get more views, we can make videos on similar but bigger niche.
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Interesting that you targeted a niche but ended up on a different niche.

Another thing to consider (not on same topic though) - people are always asking about camera quality, editing quality, software quality. But the truth is that the quality of content is more important that the quality of equipment you are using (GradeAUnderA anyone ??). We made our first animation video our self, by learning and using a free 3D animation software. It is very basic level animation, it has a average level music (but good singer who we hired as freelance) which teaches kids, but it servers the purpose for our audience - kids who dont really care if it has Hollywood level animation or not. If an expert animator watched our video (who is not our target audience), they will wonder why is this video getting any views ...
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Indeed I agree with you. Quality of content is very important. As long as your target audience enjoy your content then you are on the right track. :)
 
I really wish I had the time to be a full time youtuber but I struggle working 45 hours a week (full time) I still upload regularly, mostly daily but i feel my content would be a whole lot better even though it is good...with full time effort
 
pioneer1 said:
Wow your stats look very consistent even with your break. So it looks like it can be because of your niche like you said. It might also not be so competitive and saturated.
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I think it's more that my posts tend to be "evergreen". Basically people are always searching for a particular programming issue, and a certain number of them will always hit my videos in the search results. I think if my subjects were more topical (like what game I'm playing now), then the traffic would die as soon as the video was obsolete.
 
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