Shorts vs. Long-Form: What Really Drives Growth in 2025

Bastiaan

Member
Hi everyone,

The Shorts vs. long-form debate is hotter than ever. Here’s the truth:

  • Shorts = Reach & Virality Perfect for fast exposure. The algorithm loves them and they can spike subs quickly.
  • Long-Form = Depth & Revenue Builds watch time, loyalty and monetisation. Ads pay more on longer videos.
  • Livestreams = Engagement Real-time interaction builds community and boosts retention.

Winning strategy: Use Shorts to attract new viewers, long-form to retain them and livestreams to deepen engagement. Multi-format creators are dominating right now.

  • Do you rely more on Shorts or long-form for growth?
 
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