IMPROVE YOUR YouTube Channel NOW!!!

[sammek]

Please Note:
I want to apologise ahead, before you'll start read this thread. I would add related screenshots and links to this thread but technically I can't since I'm still a noob around the forums so please be patience, read and I hope that you will still understand what I try to cover here.

HERE WE GO:

Whenever I visit the forums, I see lots of confusion and that's not a bad thing, we are all learning and the good thing is that we can help and teach each other new things to improve!

I'm not sure how many of you use the Google Analytics, and NO... I'm not talking about the "Analytics" inside your YouTube channel... I still don't find it friendly or a comfortable tool and it's update once per 24 hours... it's not the best tool to use yet, but it's fine... (but not perfect).


WHY DO YOU NEED ANALYTICS?
Do you want to learn your audience? where are they from in the world? how old are they? are they boys or girls? from what website or link they came from? how did they get to your video? and more!
That's what Google Analytics are for!

Once you'll understand that your audience is mostly X... and like to watch a specific video mostly and so on... you will finally know what you should CREATE NEXT!

For Example: I found out that most of my audience were Teen Males, it was about: 82% male 18% female. That means: most of my content is not appeal to girls, great! I learned something new about my channel!

But wait! I wanted to fix that, I wanted to gain MORE (as extra) female subscribers/fans to my channel, without lose any of my male fans... But how?

I'm thinking as Analytics as FACTS! or homework (which I always hated BTW) but in other words: If analytics wants to teach me something, I must listen to the facts in order to solve or improve my channel!

So I've created A NEW VIDEO that will still remain in my style but I aimed to the girls this time! (Don't get me wrong, I'm not a sale out, I'm very careful when it comes to my content!).
Guess what? after 2 videos like that my current state is about: 62% male and 32% female, so most of my NEW subscribers are females! and that's a great balance compare to what I had...

That was just an example, you can learn much more about your channel, content, what people like most, what not, what video of yours making the most money (than make more like these!) and more and more...

CHANNELS? BLOGS? WEBSITES?
In this example I'm talking about YouTube channels, but just to let you know that you can use Analytics for your personal website, blog, specific YouTube channels and more... all in one friendly panel! (It takes only one set up for every website).


BEST FEATURE :
I'm actually in love with this feature, once you'll get inside your Analytics. especially on the moment you've uploaded a new video! there is a feature called: REAL TIME !
it's still on beta but it works like a charm (at least for me)... it is so much fun to see numbers of people on real time, where they are from, on what link they clicked to watch my video, how long they stay in my channel, and so on.. and so on... in REAL TIME!


GREAT NEWS:
About a week ago, Google announced on a new upgrade to the Analytics, this time it is MUCH MORE powerful and detailed per user! (per viewer in our case, since we're talking about YouTube videos).
they call it: UNIVERSAL ANALYTICS ! The new algorithm is much more smart and helpful than what I've described, I'm still learning how to use it and just setup it on my YouTube channels.

Since I can't put a link on the forums (Yeah.. I'm a noob... laugh as much as you want) just search for: " Set Up Universal Analytics " and start read, and do it!!!

I'm pretty sure that if you will use this amazing tool, you will be able to LEARN and IMPROVE your channel based on the analytics!


SUGGESTION:
If you still didn't use Analytics before, make sure that you setup the NEW version which is the UNIVERSAL ANALYTICS, so you'll be most update with much more features in the future (they're still working on it and develop it, I love google haha).

If you already use the normal Analytics, you can just set up EXTRA for your current channel with the new UNIVERSAL features.


HOW TO SETUP YOUR YOUTUBE CHANNEL?
1 - Set Up your specific Analytic profile / ID for your YouTube channel,
2 - After you've set up your Analytics and produced the code,
3 - Log in your YouTube channel > SETTINGS > ADVANCED
4 - Scroll down a bit and you will see: Google Analytics account ID
5 - Copy Past to there > SAVE

THAT'S IT!

* You may see a different option instead of "Advanced" I'm not sure since I'm a premium YouTube partner, maybe you'll see the same maybe it's: "Branding Options" or something like that... I have no idea what regular YouTube channel options are these days, sorry about that.

Also I would recommend to Bookmark the specific Analytics page for your YouTube Channel so you can enter to it with 1 click, in my case I bookmarked the REAL-TIME and that's what I see as first thing from my bookmarks


CONCLUSION:
I know it may sound scary, but if you're looking at YouTube as something more series than just a hobby... I highly recommend you to use it NOW!

GOOD LUCK EVERYBODY!


* Sorry about my bad English.

So google analytics is not the same as analytics in the dashboard menu? what did you do in those two videos to appeal more towards females?

 

[MrDanINSANE]

So google analytics is not the same as analytics in the dashboard menu? what did you do in those two videos to appeal more towards females?

Basically they both show the same info but it organized differently, and it's not having all the features that Analytics (Universal) have, The interface is different and in Analytics you can go deeper to see more stuff in some cases, at least for now... maybe YouTube will upgrade it's built-in Analytics... who knows.

What I did is not a "magic" that will just flip the situation of my boys / girls share.
Luckily I'm very aware to my content, and I know my audience, I know what they want to see, I know what they like and what not (at least most of what they want).

Once I did some homework... yeah, you need to do that in order to learn your videos and your audience reactions such as rating, comments, likes, dislikes, shares, favorites, I understood what direction I should try in order to change my states.

In one video for example: I've made it clean (no bad language, no blood, no insane screams or other CRAZY stuff I usually animate in my cartoons), I went for the "cute" effect which is always working for girls from what I learn during my "home work" (sorry, not all.. most! LOVE YOU GIRLS ).
You need to remember that you can't just change things dramatically, you have audience that know you already, don't over-react and kill your content... you need to think what do you like to create first, than will my audience respect my creation? They don't have to love what I do... But I MUST LOVE WHAT I DO... and Do what I love.

In my case, I like to animate, and I also produce original music, so in most of my videos I do 100% music and animation. sometimes even songs.

I must mention: it's not that I have so many subscribers, but I gain those who really like what I do, and those who don't like my stuff... well, I guess they are not in my Insane-Guild and that's cool with me.

I hope that I helped, Have a wonderful weekend!


* Sorry about my bad English.

 

[sammek]

Basically they both show the same info but it organized differently, and it's not having all the features that Analytics (Universal) have, The interface is different and in Analytics you can go deeper to see more stuff in some cases, at least for now... maybe YouTube will upgrade it's built-in Analytics... who knows.

What I did is not a "magic" that will just flip the situation of my boys / girls share.
Luckily I'm very aware to my content, and I know my audience, I know what they want to see, I know what they like and what not (at least most of what they want).

Once I did some homework... yeah, you need to do that in order to learn your videos and your audience reactions such as rating, comments, likes, dislikes, shares, favorites, I understood what direction I should try in order to change my states.

In one video for example: I've made it clean (no bad language, no blood, no insane screams or other CRAZY stuff I usually animate in my cartoons), I went for the "cute" effect which is always working for girls from what I learn during my "home work" (sorry, not all.. most! LOVE YOU GIRLS ).
You need to remember that you can't just change things dramatically, you have audience that know you already, don't over-react and kill your content... you need to think what do you like to create first, than will my audience respect my creation? They don't have to love what I do... But I MUST LOVE WHAT I DO... and Do what I love.

In my case, I like to animate, and I also produce original music, so in most of my videos I do 100% music and animation. sometimes even songs.

I must mention: it's not that I have so many subscribers, but I gain those who really like what I do, and those who don't like my stuff... well, I guess they are not in my Insane-Guild and that's cool with me.

I hope that I helped, Have a wonderful weekend!


* Sorry about my bad English.

1. your english is perfect
2. this helped a lot
3. So basically you dive in to the analytics and think: how can I change this so it attracts more girls? like chaning thumbnail, title tags content. I see.

have a nice weekend!

 

[MrDanINSANE]

1. your english is perfect
2. this helped a lot
3. So basically you dive in to the analytics and think: how can I change this so it attracts more girls? like chaning thumbnail, title tags content. I see.

have a nice weekend!

Thank you for your kind words!
Yes, well.. I wouldn't call it a change, but improvement because if you will change your content from one thing to another very often... you may lose your audience, but yes! change thumbnails, titles, tags and of course the content itself sometimes after you're study your own content, and of course your audience.
You don't have to change or improve anything once you have audience, but you still must give the best you can in my opinion.

 

[Shewquet]

nice post

 

[TheIvanMatthew]

Thank you.. so much.. *tears*

 

[gabrielkipp]

great! just did it.

 

[Grant Casual]

Hey so i just set up my account and it has no information about my account.. views, ages of the people watching, people from different countries watching.. will it take awhile for all that info to come through or did i do something wrong?

 

[MrDanINSANE]

Hey so i just set up my account and it has no information about my account.. views, ages of the people watching, people from different countries watching.. will it take awhile for all that info to come through or did i do something wrong?

Congrats on your new account, and good luck!
Yes, First you'll need some traffic... if nobody knows about your channel and nobody watch your videos... you will not see any numbers.

Also, you can use the Real-Time option if you want to see what is happening while you uploaded and spread the word, but again, if nobody watch your video you won't see information about it.

 

[Grant Casual]

Congrats on your new account, and good luck!
Yes, First you'll need some traffic... if nobody knows about your channel and nobody watch your videos... you will not see any numbers.

Also, you can use the Real-Time option if you want to see what is happening while you uploaded and spread the word, but again, if nobody watch your video you won't see information about it.

Well, i have plenty of traffic to my videos, i've been posting since April of 2011 and have like 76,000 video views before all the views taken away at the beginning of this year! I also have over 2,000 subscribers.