Why big youtubers do not want to collaborate with small ones?

[chottom]

All these people saying it's "cold" and "harsh".

Why would they want to spend large amounts of time recording, editing, etc. with someone small who will not benefit their channel, when instead they could collaborate with someone who could expand their own channel, thus making the several hours, if not days, producing the video worth their while.

If you had something like 2,000 subscribers, you aren't going to spend time recording with someone who has 10 subscribers unless it's because the are your really friend or they have AMAZING content (even then, probably not).

Collaborating and giving shout outs to a bunch of really small channels makes a "good name" in the community and earns you a small army of highly dedicated small youtubers ready to spent all their time promoting their "big subs number" benefactor throughout the net.

It is all about strategy - I think Niccolò Machiavelli had a good book on the subject.

 

[BenRekt]

Collaborating and giving shout outs to a bunch of really small channels makes a "good name" in the community and earns you a small army of highly dedicated small youtubers ready to spent all their time promoting their "big subs number" benefactor throughout the net.

It is all about strategy - I think Niccolò Machiavelli had a good book on the subject.

Definitely true!

 

[offbeatbryce]

actually lots of large YouTubers that are large collab with small ones. I have friends that are large youtubers and they collab with me etc

 

[AlexGYQ]

actually lots of large YouTubers that are large collab with small ones. I have friends that are large youtubers and they collab with me etc

well you did say they were your friends..

 

[Dear Gamer]

If you can reach a Win - Win scenario for you and the other Youtuber they will be more likely to collab with you.

 

[ItsBecky]

im tempted to ask musical bethan for a collab as a girl i go to uni with, knows her personally and also she doesnt live far from where I go to uni, so she would be my best bet but she probably wouldnt do it haha

 

[babyteeth4]

When you are a bigger channel there's never a shortage of opportunities to collab, so it's not like a big channel needs to search far to find someone to collab with. It's not that they're ignoring smaller channels, it's just that there are hundreds of these opportunities every day and only so much time.

All the collabs we've done have been with channels smaller than us, but they have nearly all been either people I already knew in real life, or people who've I admired for their work and established a relationship with over time.

Also, no one wants to feel like they are being used. I would like to think that people want to collab with us because they like our stuff and it's a good match, not just because we're a big channel. So if someone approaches us wanting to collab, and this is the first time they've ever had any contact with us, we're a bit suspicious of their motives.

 

[WilliamRayWalters]

So if a channel has 150 subs, why don't they collaborate with a channel with 1 sub? (They're small compared to a channel with 150) Probably for the exact same reason a channel with 150,000 subs doesn't want to collaborate with a channel with 1,000 subs.

Bingo. Thread winner, right here. The truth of it is, collabs like mentioned by Chottom (8600 subs collaborating with 60 subs) rarely happen because everyone has the mindset 'what can this do for me?', which is absolutely 100% fine, except that they also have the mindset 'the only way a collab can help me is if the person I'm collabing with has a similar or greater number audience than me.' That's the mistake. The fact of the matter is, you're trying to put out quality content. That's just as, if not more important than whether a Youtuber with more subs shouts you out. Ideally you'd like to benefit from being featured on a larger channel, but if you like what a smaller youtuber brings to the table with regard to personality, being interesting, ideas, etc, it will help to make the content in that video more interesting, even if you don't get a 'shoutout' type result from it.

Big YouTubers (including people such as PewDiePie) do have shutouts for channels SIGNIFICANTLY smaller than there own, and although it is not the same as collaborating with them, it does help (look at jacksepticeye, he was small before PewDiePiew shouted him out).

I was looking at that the other day. If you go into JackSepticEye's videos and look at the public analytic stats you'll see that even after PewDiePie's shoutout he still doesn't blow up for another several months. Did the shoutout help him? Sure, but not nearly as much as people (including himself) seem to think it did. It may have pushed his progress along a bit, but JackSepticEye would have eventually been as popular as he is now whether he got that shoutout or not because he puts out quality content that people want to see.

Why would they want to spend large amounts of time recording, editing, etc. with someone small who will not benefit their channel, when instead they could collaborate with someone who could expand their own channel, thus making the several hours, if not days, producing the video worth their while.

Well, there's something to be said for being nice to people on your way up because you might see them again on your way down (something like that). If a guy wants to collaborate, I'll always take a look at his channel even if he's brand spanking new, just in case he has ridiculous potential.

 

[BenRekt]

Bingo. Thread winner, right here. The truth of it is, collabs like mentioned by Chottom (8600 subs collaborating with 60 subs) rarely happen because everyone has the mindset 'what can this do for me?', which is absolutely 100% fine, except that they also have the mindset 'the only way a collab can help me is if the person I'm collabing with has a similar or greater number audience than me.' That's the mistake. The fact of the matter is, you're trying to put out quality content. That's just as, if not more important than whether a Youtuber with more subs shouts you out. If you like what a smaller youtuber brings to the table with regard to personality, being interesting, ideas, etc, it will help to make the content in that video more interesting, even if you don't get a 'shoutout' type result from it.

I was looking at that the other day. If you go into JackSepticEye's videos and look at the public analytic stats you'll see that even after PewDiePie's shoutout he still doesn't blow up for another several months. Did the shoutout help him? Sure, but not nearly as much as people (including himself) seem to think it did. It may have pushed his progress along a bit, but JackSepticEye would have eventually been as popular as he is now whether he got that shoutout or not because he puts out quality content that people want to see.

Well, there's something to be said for being nice to people on your way up because you might see them again on your way down (something like that). If a guy wants to collaborate, I'll always take a look at his channel even if he's brand spanking new, just in case he has ridiculous potential.

If you had something like 2,000 subscribers, you probably aren't going to spend time recording with someone who has 10 subscribers unless it's because you're friends with them or they have AMAZING content (Which is unlikely because they are just starting out).

Totally agree

 

[Sam4God]

I recently did a collab with one of the few other UK-based YouTubers who makes Disney videos. I had about 1.5 K subscribers, she had nearly 7 K subscribers. We had been in contact through Twitter for a few months beforehand and had actually met each other once (by chance) too! Funnily enough, SHE was the one who suggested we do a collab and seemed keener than I was!

When the day came, we went for lunch and hung out a bit before we actually filmed our videos. And the whole thing was so much fun - you can tell if you watch the videos... We didn't just film because we felt we had to, we filmed together because it was fun!

Both our videos got a great response and I think we both gained new viewers and subscribers, though I'm pretty sure I gained more than her because she has more subscribers. I remember I was a bit surprised at first that someone who has about 5 K more subscribers than me wanted to do a collab with me, but it shows that 1) she's awesome and isn't just focused on views and 2) as long as you like each other's content, you can collab regardless of the number of subscribers!