What is your promotion routine?

Whenever I upload a video I have it set to automatically tweet it and share it on google+, then I share it on facebook and instagram and change all the links on my social media to my new video. I've only shared one video to this forum I think which I should probably do a little more
 
PictureFIT said:
1. Respond to comments and messages. Keep your active subscribers happy. They're going to keep coming back.
2. Share on Facebook. TIP: Post your actual video on Facebook since Facebook is more keen to give it exposure if it's a video on its site rather than an embedded video. You can always leave a CTA at the end for people to come watch your stuff on YouTube.
3. Post on Twitter. Pretty straightforward.
4. Post on Instagram. I post the thumbnail of the video on Instagram and direct followers back to my channel via profile link.
5. Be active on OTHER channels. Post funny and witty comments. Get yourself some exposure on larger channels. Make sure you aren't directly promoting. Talk about the video you're commenting on. If your comment gets upvoted, then more and more eyes will see your comments, increasing chances of people clicking your name and visiting your channel. Yes, you can self-promote via commenting, but at least contribute to the video at hand. Don't demand it and definitely don't just leave an irrelevant self-promoting comment. It'll get you nowhere.
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I checked out some of your videos and subscribed, and followed you on twitter. I love getting to know other whiteboard animators. I'm curious what software you use? (That is if you do use a software)
 
PositivelyBrainwashed said:
I checked out some of your videos and subscribed, and followed you on twitter. I love getting to know other whiteboard animators. I'm curious what software you use? (That is if you do use a software)
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Thanks! I appreciate the support.

I draw everything by hand. I'm not that great at it haha, especially in the beginning. I've gotten better over time. Recently, I've been trying to add more animation to it through editing in Adobe Premiere Pro (moving parts, my fingers "creating" objects out of thin air, etc). I've seen the software similar to your videos and have always wondered where it was from! Sometimes I do feel like just using some pictures instead of drawing things because I get lazy =)
 
PictureFIT said:
Thanks! I appreciate the support.

I draw everything by hand. I'm not that great at it haha, especially in the beginning. I've gotten better over time. Recently, I've been trying to add more animation to it through editing in Adobe Premiere Pro (moving parts, my fingers "creating" objects out of thin air, etc). I've seen the software similar to your videos and have always wondered where it was from! Sometimes I do feel like just using some pictures instead of drawing things because I get lazy =)
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I use a combination of Easy Sketch Pro and VideoScribe. But I have total respect for NATURAL whiteboard animators! I have zero art skills and can barley draw a stick figure with a pencil. Keep it up, the success on your channel is an inspiration for newbies like me
 
My promotional routine usually includes the following:

1) Autotweet and auto-post on Google+
2) Submit to appropriate sub-reddits
3) Link to my FB profile via a service such as link2fb (so that I get the fullsized thumbnail, but it still goes to YouTube, rather than being a native FB video.)
 
I use Google+ Communities, Facebook groups, Twitter, Instagram, Digg, Pinterest, StumbleUpon, Tumblr, Reddit r/vlog r/newtubers.

Nothing really comes of it but maybe a view or two
 
Jake Fuller said:
I use Google+ Communities, Facebook groups, Twitter, Instagram, Digg, Pinterest, StumbleUpon, Tumblr, Reddit r/vlog r/newtubers.

Nothing really comes of it but maybe a view or two
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r/newtubers is probably one of the worst subreddits if you want views. Think about every keyword that describes your videos, your target audience, what pains/problems you solve, what feelings are involved, and try to find subreddits for each of those words. There are subreddits that aren't so big that I have videos and ebooks that stay trending for days or even weeks. I truly believe that even if you had just OK/average videos, but had a decent title and followed subreddit rules, you could easily get 100+ views on reddit in a consistent basis.
 
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I would say that r/videos is probably not going to be a good place for most people. As you note, it's super brutal. So, you'd want to make sure that your content is pretty stellar (like, in a viral sort of way that can appeal to a lot of people). Most people just don't create those types of videos.

I think that more targeted subreddits are probably better.
 
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