What is Pewdiepie's Secret?

His channel I think really is aimed at a certain audience and age group. Because of that a lot of people will be based in that group so that could be one theory. A another is that certain people like certain commentary and style of videos. There are many reasons, luckily for me I will never be part of the bro nation, it`s not my type of content to watch in terms of gaming.
 
I think it just seems to be a matter of charisma and appealing to the biggest audience group there is (immature 13 year olds and people that like video games) it's not a bad thing by any means, but combine that with some luck and good timing (and good quality videos) and there you are!
 
Of course there's charisma and being entertaining (though the definition varies as far as people go), but I also think that he started Youtube at a very fortunate moment when there weren't many like him around which made it easy to climb ranks super quick!
 
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