What is considered as a decent 'watch time' average?

AussieJoshie

Active Member
Hi everyone,

What is considered as a decent 'watch time' average?

Mine fluctuates only a little between 1:10 and 1:20. This seems low to me, but then again I actually try to keep my videos brief.

Thanks all :)
 
there isnt a general watchtime because all content creators have different length videos so its going to vary from channel to channel. i would say figure out the average time of your videos and compare it to the watch time to give you a better perspective.
 
there isnt a general watchtime because all content creators have different length videos so its going to vary from channel to channel. i would say figure out the average time of your videos and compare it to the watch time to give you a better perspective.

Thanks for that. Makes sense :)
So then it's audience retention. What's a decent retention %? I see other stating figures in the 20's, which mine falls into.

Cheers
 
That also depends on your video length. If you want to rank high for videos that are 1 minute max than you may need an audience retention that is well above even 100% while when you make videos that are an hour long you can rank high with 20% audience retention.
 
That also depends on your video length. If you want to rank high for videos that are 1 minute max than you may need an audience retention that is well above even 100% while when you make videos that are an hour long you can rank high with 20% audience retention.

Ahh, got ya.
So many analytics, so much to consider.
This YouTubing is tough. Think we'll skip the analyzing and stick to having fun making vids with our little fella.
Thanks :)
 
Hi everyone,

What is considered as a decent 'watch time' average?

Mine fluctuates only a little between 1:10 and 1:20. This seems low to me, but then again I actually try to keep my videos brief.

Thanks all :)

I have a little less than that (about 1.05 -1.10) and i´m fine with that, as long as people watch the videos!
 
My average flucuates around 4 mins which kinda sucks because I mainly do full game commentaries, but I also have some short videos to, so more people watch those. Mine is constantly going up now though which is good.
 
Hi everyone,

What is considered as a decent 'watch time' average?

Mine fluctuates only a little between 1:10 and 1:20. This seems low to me, but then again I actually try to keep my videos brief.

Thanks all :)
I would go more off of percentage. A lot of my videos are under a minute long, some of my mountain biking videos are up to 15 minutes long. The short ones have a much better percentage most of the time.
 
People get bored very quickly indeed, and the difficulty is to keep them entertained for a few minutes. This task gets harder as the video length increases. Short videos are better for more audience retention
 
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