MCN should help little youtubers

thereagan

thereagan

Member
hello ppl , i just joined yttalk but i'm a long time lurker.
it's being few days i need to have a conversation with someone, so here i am.

MCN, till today i don't understand why they are not helping little youtubers grow, it's in their best interest, if i grow and get my videos kinda viral, for sure they are going to increase the revenue.
but noone is willing to help us .

hell, i would even give them 100% of my revenues if they help me growing, till i reach a certain amount , in wich case the plan switch to a more affordable 50/50 , then 70/30 and so on .

what you guys think ? it's a reasonable idea or i'm just losing my mind here ?
 
Welcome to the forum! =) I've moved this to the Video monetization and partnership forum. ^^

I feel like there are lots of YouTube consultants out there that I'd rather pay for advice/classes than have a network take all revenue for a certain amount of time. The network would need to prove that they have better resources than an individual consultant. From all the rumors I've heard, it seems like it would be impossible for a network to keep up with a channel better than an individual consultant.
 
Helping someone grow costs workers time and/ or advertising and promotional money.... both of which would add up extremely quick for something that is far from a sure thing.

Even a minimal promotion and worker would cost them in the hundreds and, even if they succeed in growing a channel, it could still take months for them to recover their investment...that's assuming the channel owner didn't dispute anything and continues to make videos.

While a channel earning more would mean more money in their pocket, a channel would have to be earning in the thousands a month for it to be worth it for them.

Instead, as KatyAdelson mentioned, there are numerous consultants, social media experts, and SEO strategists who would be a far better option for someone willing to invest in growing their channel. Likewise, if it's simple views you're looking for, you could easily start your own AdWords campaign and have your video shown as an ad before other videos (bidding starts at just $.01 a view).
 
@KatyAdelson She's right. Think about the concept. Your file being added to the pile they sort through and give a slight stamp to every day, or, your file being in the hands of one person who would work diligently on your behalf at commission or negotiation. What small youtubers need, is a network of promotion agents that like to pimp channels on forums and social media.
 
ProfessionalRik said:
@KatyAdelsonWhat small youtubers need, is a network of promotion agents that like to pimp channels on forums and social media.
Click to expand...

Small YouTube channels can't afford the promotions that would actually work and the free or inexpensive ones that are out there are typically only watched by other channels in the same boat looking for their own channel's promotion.

Many MCN's have a channel (and social media accounts) where they promote channels under them, but it's the same thing- only people already in their network looking for their own channel are watching.

Sites like Reddit, proper SEO, and an AdWord campaign would be the best and cheapest way to properly promote a channel if needed.
 
YouTube itself does this through their partner managers that they allocate to channels who are growing and showing potential. It's not a case of being small, medium or large because a sub count is just a static metric. What they are looking for is daily subs and daily views to be increasing. That is what defines growth and potential.

MCNs don't do it because erm, they're advertising agencies, nothing more, nothing less. They don't necessarily know more about growing a YT channel than you do - although some of them claim to be experts when signing you up.
 
Shakycow said:
Small YouTube channels can't afford the promotions that would actually work and the free or inexpensive ones that are out there are typically only watched by other channels in the same boat looking for their own channel's promotion.

Many MCN's have a channel (and social media accounts) where they promote channels under them, but it's the same thing- only people already in their network looking for their own channel are watching.

Sites like Reddit, proper SEO, and an AdWord campaign would be the best and cheapest way to properly promote a channel if needed.
Click to expand...

that's exactly what i meant, don't need to invest hours and tons of money in it, i publish a video i want to be seen , cuz i think it's good, i tell you , you evaluate it, you think it's ok, then we can run a little campaign, maybe using other big channels in the network, so i have a chance to be seen.
then if the thing start you can continue to promote.

but yeah, i get what you all are saying.
 
thereagan said:
that's exactly what i meant, don't need to invest hours and tons of money in it, i publish a video i want to be seen , cuz i think it's good, i tell you , you evaluate it, you think it's ok, then we can run a little campaign, maybe using other big channels in the network, so i have a chance to be seen.
Click to expand...

What you just described is hours of work, a decent amount of money, and it would risk lowering a popular channel's worth if it's usual subscribers don't care for the videos it promotes.

As I mentioned before, making an AdWord campaign on your own can do almost everything you described, but would leave you in full control. You could set the demographic who sees it, various keywords needed for it, how long it should go on for and how much you're willing to pay- both per view and how much per day.
 
Crown said:
YouTube itself does this through their partner managers that they allocate to channels who are growing and showing potential. It's not a case of being small, medium or large because a sub count is just a static metric. What they are looking for is daily subs and daily views to be increasing. That is what defines growth and potential.

MCNs don't do it because erm, they're advertising agencies, nothing more, nothing less. They don't necessarily know more about growing a YT channel than you do - although some of them claim to be experts when signing you up.
Click to expand...
Shakycow said:
What you just described is hours of work, a decent amount of money, and it would risk lowering a popular channel's worth if it's usual subscribers don't care for the videos it promotes.

As I mentioned before, making an AdWord campaign on your own can do almost everything you described, but would leave you in full control. You could set the demographic who sees it, various keywords needed for it, how long it should go on for and how much you're willing to pay- both per view and how much per day.
Click to expand...


running an adword campaign cost money, not everyone has money these days :X
at the moment networks are pretty much useless ... unless you want ur few bucks on paypal and every month.
but yeah, as Tuzo said, it's up to us grow our channels.
 
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