Intro videos should i do one?

Ellie

I've Got It
Is having an intro video important to branding and is it worth the 5 or 10 seconds getting the viewers attention lost to an intro clip? I am making an intro but i dont know if its worth it or i should focus on something else thanks
 
I am neither for or against them me, I think that if you have an established channel already with a big audience having a few seconds of intro is fine, people will still watch the videos but I can imagine if you're new and your intro is any more than 4 or 5 second long people not staying unless the intro is that great and they'd like to see that and the video so I am in two minds about them. With the Google Ads on YouTube as well it is a bit annoying to have an advert and then an intro but that's just me personally, I am not sure how others feel about that.

I use them myself now and then but I keep them very short. Try and make it relevant and appealing and eye catching if you're going to have one for certain and be consistent with it, make sure its the right one for you and that it doesn't need any further editing and it can help with your branding a whole lot, that's why all the more popular channels have theirs. It reminds people of your channel, you and your brand and that helps it stick.
 
Having an intro thats short and sweet is excellent for branding. However it also depends upon what kind of channel you are. If it's a vlog... not really a great idea, lets play, not a good choice either.
 
I'd say go for it because you have nothing to lose, it also helps a person know who you are of they are potentially watching your video on another website or something lol
 
Depending on the clip I use my few seconds intro but some occasions I just show a picture of my logo and then get straight to the video.
 
They both have their ups and downs, I wouldn't do it if I was gaming, but if your video is being embedded on other sites it is a good thing.
 
Hello Ellie,

I personally like the idea of intros as they provide excellent brand recognition, but maybe I am slightly biased because making them is a large part of my business, haha.

If you are worried about losing the engagement and attention with your audience in the first few seconds of your video because of using an intro, I might suggest emulating what Tim Schmoyer does with his YouTube channel, Video Creators. If you are not familiar with his work, basically what he does to immediately engage the viewer in the first few seconds of every video is by saying something very breif and insightful to summarize the video, and then he rolls the intro. Keep in mind you will need to keep it concise and engaging if you choose this method to begin your videos, but it can be a very effective way to get people to stay for the rest of the video. Also remember that this method requires a certain personality for it to feel natural, and some YouTubers should honestly just either roll their intro if they have one.

Well I hope this helped you in making a decision. Good luck with your channel![DOUBLEPOST=1422746824,1422746191][/DOUBLEPOST]To add on to my previous comment, an excellent way for gamers to engage their audience in the first few seconds of the video before rolling the bumper is by playing a particularly funny or epic part of the upcoming video to catpivate the viewer and entice them to continue watching to see more content like it. I see this being done by increasingly more gamers---JackFrags to name one does this occassionally.
 
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