YouTube is beta testing "Copyright Match"

[Crown]

YouTube is beta testing a new feature called "Copyright Match" that would bring an abbreviated version of its Content ID tool to the masses.

In a sneak peak video on its Creator Insider channel (see below), YouTube product manager Barbara Macdonald explained that Copyright Match will help creators crack down on other channels who frustratingly reupload their works. “Copyright Match will let you identify who reuploaders are and let you take some actions,” she explains — including doing nothing, contacting the offending channel, or asking YouTube to delete the video in question.

To me, this is a great development but it doesn't go far enough. It's just a way of automatically identifying where your videos have been reuploaded but doesn't really give you any powers to take punitive action against the copyright thieves. (I mean asking for the video to be deleted isn't a punishment.)

Thoughts?
Thoughts?

 

[videoeditgr]

Speaking on audio only or both for video and audio?
The second choise would be really interesting.
(it might also drive more people/brands/media
to YT if it ensures unique content viewership)

 

[The BBQ Chef]

I would expect if the Beta goes well then they may introduce the ability to take more punitive actions later.
I think it's a pretty good idea.

 

[Hirudov]

Speaking on audio only or both for video and audio?
The second choise would be really interesting.
(it might also drive more people/brands/media
to YT if it ensures unique content viewership)

Audio ContentID matches are for recording labels and I think this will also be the case here. I have ContentID, but it is for visual and audio/visual matches. For audio only matches it is separate ContentID system where audio references can be uploaded (including compositions in special format). More information is here --> support.google.com/youtube/answer/2822002?hl=en

I would expect if the Beta goes well then they may introduce the ability to take more punitive actions later.

The beta will go well if there are no video games material for the matches. Video games videos are very similar to each other and it will be a real mess if video games materials gets inside.

To cite the Creator Academy from creatoracademy.youtube.com/page/lesson/cid-optimize?cid=cid-asset-optimization

Only video game publishers should create references for video game walk-throughs or video game soundtracks.
Just because you own a piece of content, doesn't mean it's always suitable as a reference. Only enable eligible content for Content ID matching.

I.e. someone playing with his face over the footage is not suitable reference.

 

[bigattck]

it doesn't stop anyone from uploading again, many people in the anime crack community will just keep reloading or edit it so much that contentID can't spot them.

 

[HomeBrewHobby]

I've obviously never had this happen to me but oh my god I can just imagine how frustrating it would be to see your hard work used by someone else to make money.

 

[PictureFIT]

Hah, seeing that I've caught many re-uploads of my content by simply browsing YouTube, I'm curious as to how many their system will detect. Would be fun.

 

[AmberAndGolden]

That's very interesting!
I think it's definitely a good thing for the community, it's never happened to me personally but I know of people that have had their content stolen and re-uploaded
I'm working how this would effect reactionary channels (like H3H3), does it only effect FULL videos that are uploaded, or clips as well?

 

[MarkRodriguez2012]

I'm literally afraid of anything Youtube does in regards to copyright. Except a wave of false copyright claims. Honestly, if copyright went all out, Youtube would just go back to being cat videos. Unless they somehow copyright the term cat.

 

[bigattck]

I'm literally afraid of anything Youtube does in regards to copyright. Except a wave of false copyright claims. Honestly, if copyright went all out, Youtube would just go back to being cat videos. Unless they somehow copyright the term cat.

Many copyright laws are outdated or are used to keep a character/story from going to pubic domain. a great example would be usa laws and mickey mouse, no works have visited the public domain from that time. So if such laws didn't exist you could have used old mickey mouse without getting taken down. however, the dark side to this is that disney will never allow it and will do everything to stall it, they are the reason why other public works are not yet available.