New YouTube Feature - Add To Device

IftiBashir

Undiscovered....
What are your thoughts on the new 'Add To Device' feature coming in November??
I cant see the harm in going ahead, although you do get the option to opt out of you want to.

For those who are unaware of this, heres a snip:

What’s happening
On the YouTube app, users will be able, through the "add to device" functionality available on videos and playlists, to designate certain content that they can watch for a short period of time when an Internet connection is unavailable. With this, if a user experiences a loss of connectivity, they will still be able to watch the videos that they’ve added to their device for a limited period of up to 48 hours. If the device is offline for more than 48 hours, the content cannot be viewed offline until the device reconnects. Once connected, the offline window refreshes and the viewer is able to watch the content again.

How it works for viewers
From the watch page through the “add to device” functionality feature, viewers will be able to designate certain content that they can watch for a short period of time when they do not have connectivity. At the time when the user no longer has connectivity, they will be able to watch the videos and playlists that they have added to their device by accessing the videos through an "on device" section of their guide.

How it works for partners: ads and viewcounts
Google in-stream ads will run in connection with the content, and views will be added to the total view count. Please note that other ad formats will not be supported, and, videos for rental or purchase will not be included in this functionality.


Thoughts??
 
So basically, if I'm understanding this correctly, when the user reconnects after 48 hours, the total amount of times they watched the video gets added to our total video view count?
 
I kinda like the idea. Things like BBC iPlayer already adopted this, where you can download something for 30 days and watch it as much as you like offline. Good for when you go on holiday and want a few vids without using your roaming data!
 
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