New Toys Alert! - For Toy Channels

FamilyToyReview

Posting Mad!
Thought I would do a public service announcement for Aug 10, 2016. If you like these tips, please support our channel!


There are some newly released toys in the US with very few videos. Some of you who are lucky may get some good views if you do all your SEO stuff when other toy channels produce similar videos.

I wanted to get some of these toys to make videos with. But there were too many and I didn't want to spend all that money. Also we have toys coming out of our ears in our house. No room. So might as well share.

Today I saw a bunch of new paw patrol toys at Toys R Us and target. I haven't followed that brand too closely but I did recognize they seem to be new. They're not all up on toys r us website but they are on the spin master website. I checked youtube and there are not very many videos made yet. Maybe like 5 per toy, from mostly the big channels.

Lion Guard. It must be a cartoon show based off of Disney Lion King. Looks like simba. I don't follow this either but there were a bunch of new "Lion Guard" talking plush toys and other toys showcased at toys r us. I don't think any videos made yet on these new ones or maybe not many. I didn't do a thorough check.

new powerpuff girl toys. I think they're bringing the show back. I saw a couple of toys at the target and toys r us and I think they're new. I haven't checked youtube I assume not very many vids.

something called Tonka Tinys. Kind of like micro machines + shopkins +thomas minis?. seem to be copying the miniature toy in a container craze. but with tonka vehicles for boys. I got a few. honestly for $2.50 a piece for tiny plastic it was not worth the price. i thoght there would be a little diecast in it. nope. for simlar price you get two shopkins, this one you get only 1 tiny vehicle the size.

shopkins happy places. there's a new matchbox set found at Target for $30, where there's a car for each letter of the alphabet. it comes with paper letter cubes. thats all i can think of for now.

peace!
 
Hello FamilyToysReview. :)


Thanks for starting a Toy-Channel related discussion. Your post suggest that that you focus on new and upcoming toys which is good considering your age group you are targeting (after shortly reviewing you channel I think you are targeting kids at the age between 5-9 years!?!?).

I run one of those surprise toys/surprise eggs channel targeting at babies, toddlers and preschoolers (age range between 3-6 years). Do you think it is also important for these young kids to focus on upcoming and trending toys? I am just curious about your opinion :)


SweetsAndCandy
 
Hello FamilyToysReview. :)


Thanks for starting a Toy-Channel related discussion. Your post suggest that that you focus on new and upcoming toys which is good considering your age group you are targeting (after shortly reviewing you channel I think you are targeting kids at the age between 5-9 years!?!?).

I run one of those surprise toys/surprise eggs channel targeting at babies, toddlers and preschoolers (age range between 3-6 years). Do you think it is also important for these young kids to focus on upcoming and trending toys? I am just curious about your opinion :)


SweetsAndCandy
i dont know about targeting. Sounds weird to put it that way. Ive put zero thought in age groups. mostly ive been targeting trends and popular youtube videos more than anything else. ive started with a category that appeals most directly to my son and my family.

I think kids should focus on learning and having fun. You can use old toys and new toys from egg toys to No toys. kids of all ages girls and boys to learn with joy.

I learned a long time ago i have almost no effect on what youtube shows to kids. and in that vein its mostly up to the algorithm and perhaps the demand of the viewers.

It doesnt seem like it, but my toy post was less about promoting toys to show kids, and more about promoting keywords that might help new or struggling toy channels. Replace "toys" with "keywords" and basically im sharing newly discovered keyword combinations that are probably going to trend soon and where there is not yet much competition.

But not all toy channels are the same and some strategies dont work for all. I wouldnt recommend anyone make major changes based on my post.[DOUBLEPOST=1470902336,1470901790][/DOUBLEPOST]
Unfortunately, I imagine most toys have well and truly hit the market before they reach Australia.
Ive heard of that before with australia but i dont know from personal experience.

Did you know that shopkins are a very popular toy produced by moose toys which is based in australia. There are new shopkins called happy places that might do well. And they came out with a boy version called grossery gang. I would assume you could get these toys in australia first. Which would benefit you because they regularly release new versions of their toys. But i dont know for sure if you can get them early in australia or not.

Also i noticed theres an international brand of thomas train that comes with blue train tracks. We dont have those in the US. So theres an advantage if you can get those. Theres a japanese brand tomi or takara tomi? Where they make toys for disney cars and thomas and we dont have them in the US. With proximity to japan i wonder if australia has stores that sell that brand. Even if its a specialty store it would be cheaper and more available than in the US.

Again im just going off on assumptions and i dont really know. If you dont have decent access to shopkins and tomi then australia must be a tough place to do business.
 
Thanks a lot for sharing, I just started thinking about following trends untill a week ago actually, now on a two week holiday so won't be able to do it for a while still. :(
 
Thanks a lot for sharing, I just started thinking about following trends untill a week ago actually, now on a two week holiday so won't be able to do it for a while still. :(
im not sure. but i think the new disney moana will probably do very well. being released during thanksgiving. i don't think there's too many other big Disney movies to be released around the same time to take out its steam (like Finding Dory did with similar movies released around same time). also the animation looks very beautiful from the trailers. and who doesn't love the Rock. a big name doing the character usually helps the movie.

i dont know if the zootopia toys did very well. finding dory toys were ok but kind of limited. im not sure if moana will have any cool toys.

it wont be as big as frozen or frozen 2. but i think the movie will do well. definitely a movie i would take my son to.

its kind of early and trend hasn't started. but right now everyone has equal footing to get in on it.
 
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