Finally, A Bit Of Success, But ...

FuzzyHead

Liking YTtalk
Hi all,

For the first time ever, one of my channels is getting around 250,000 views per day. From December to January its rocketed from 9k a day to 250k & it's stayed pretty constant ever since.

Fantastic! ... I thought, now all I have to do is wait for the January lull to pass & then I should (based on previous years stats) be averaging $1.81 RPM which could potentially earn me $450 per day .. but something tells me it's not going to be that easy.

Throughout January my RPM has been averaging at $0.36, which is pretty standard for this time of year, but normally (for me) my RPM it's back to around $1.81 by the start of February, but worryingly it's still stuck at $0.36.

I know it's still only the first week of Feb, but I'm starting to wonder if it's my traffic demographics (& not the advertising lull) that's keeping the RPM down?

In the past, a good chunk of my traffic came from the US, but since the views increase, 25% of it is now from Vietnam, so could this be the reason?

By the way, almost all the views are coming from either suggested videos or browse features on YouTube, the vast majority of viewers are 25 - 34 & audience retention is around 35%

I'm really excited (or was) to finally get a decent amount of daily views, but $90 a day for 250k views has put a bit of a dampener on it :<

Sorry if I've waffled on a bit .. & thanks for any insights.

Fuzzy.
 
I must admit, it´s kinda nice to get 90 USD per day, but I i know what you mean, it should be higher, but just hang tight, it will be more!
 
I'm sure your RPM will go up soon, especially if you're getting that many views per day which is awesome! I'm lucky to get 100 views per day lol It does suck getting $90 a day when you know you could be getting $250 a day, but either way it is still a great accomplishment that you should be very proud of. Maybe by time the RPM goes up you might be getting closer to 300,000-350,000 per day! Congratulations you are doing great!
 
I did actually get just over 300,000 views yesterday & earned $126, which was nice & I know I shouldn't complain, but jeez .. waiting for this lull to pass has been the longest 5 weeks of my life.

I still can't help thinking that something else is affecting the RPM & keeping it down though, normally it's on the up by now.
 
Sure season and target country effect RPM but dude - 250k - that nearly my lifetime view count ...
 
but dude - 250k - that nearly my lifetime view count ...

I know, just over 6 weeks ago it was the same for me, then by chance, one of my videos went viral (ish) & it had a knock on effect with all my other videos.

I used to dream of getting this amount of views & unfortunately at the moment I still am, because the sudden increase in views happened literally as the lull started.

Don't get me wrong, $126 per day is great, but $540 per day (based on my yearly average RPM) ..

.. sigh, that would be life changing.
 
In the past, a good chunk of my traffic came from the US, but since the views increase, 25% of it is now from Vietnam, so could this be the reason?

I think that would have something to do with it. One of my channels has a video with a high percentage of viewers from the Philippines for some weird reason, and the RPM for that video is just rubbish compared to the others.
 
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