Where to go now?

UrAveragePerson

I have a life.
So my network just partnered a person with over 1 million monthly views.
I think that is a good step forward for us. But now I am stuck and I am not sure where to go from here.
If some network gurus could help me out, it would be greatly appreciated.

Thanks!
 
Do you own this network or are you a partner with them? Obviously, the next place to go is up. Expand slowly, but swiftly if that makes sense. Don't try to partner five 1 million+ subs channels in one week (assuming you own this network). Go for one at a time and take it slow. :)
 
What big channel did you partner? For a small network, i'm surprised. As ConnersCraft said, the next thing you need to do is grow your network. If you hire staff and they have these huge channels to work with, they may get overwhelmed. Just promote, recruit and grow very swiftly and at a slower pace. Good luck :)
 
What big channel did you partner? For a small network, i'm surprised. As ConnersCraft said, the next thing you need to do is grow your network. If you hire staff and they have these huge channels to work with, they may get overwhelmed. Just promote, recruit and grow very swiftly and at a slower pace. Good luck :)
Thanks man. Yeah I got lucky I guess :p
Do you own this network or are you a partner with them? Obviously, the next place to go is up. Expand slowly, but swiftly if that makes sense. Don't try to partner five 1 million+ subs channels in one week (assuming you own this network). Go for one at a time and take it slow. :)
Yeah sorry for not making that clear. I do own this network :) thanks for a the advice.
 
So my network just partnered a person with over 1 million monthly views.
I think that is a good step forward for us. But now I am stuck and I am not sure where to go from here.
If some network gurus could help me out, it would be greatly appreciated.

Thanks!


In the big scheme of things, 1 million views per month is not that big. That's entry level for medium sized channels and the bare minimum to get a favorable deal with a network.

Where do you go from here? Provide the best possible service to that channel so you keep them long term and gain their recommendation as a worthy network. Here's where it gets tricky. What do you offer above youtube partnership or other networks? If your answer has to do with branding and tools, you're probably going to lose your partner when it comes to renew. Channels that generate decent income (and you're getting a percentage of that income) want to see value for money. So you have to offer them something in exchange for the money that they're paying you. Besides the normal day to day stuff, a good rule is to find a way to return 1/3rd of the money generated into some kind of perk for that channel.

I pay out a very large sum of money each month to my network despite having a very small split. I want to see that money used for my channel-and it is provided in the form of signing bonuses, free tickets to conventions like vidcon, equipment, an expense account, pay for play when I participate in hub activities, and ad campaigns. Is that realistic for the channel you just signed? Probably not. But that doesn't mean you can't offer them something worthwhile for what you're making off them. Good luck with everything.
 
In the big scheme of things, 1 million views per month is not that big. That's entry level for medium sized channels and the bare minimum to get a favorable deal with a network.

Where do you go from here? Provide the best possible service to that channel so you keep them long term and gain their recommendation as a worthy network. Here's where it gets tricky. What do you offer above youtube partnership or other networks? If your answer has to do with branding and tools, you're probably going to lose your partner when it comes to renew. Channels that generate decent income (and you're getting a percentage of that income) want to see value for money. So you have to offer them something in exchange for the money that they're paying you. Besides the normal day to day stuff, a good rule is to find a way to return 1/3rd of the money generated into some kind of perk for that channel.

I pay out a very large sum of money each money to my network despite having a very small split. I want to see that money used for my channel-and it is provided in the form of signing bonuses, free tickets to conventions like vidcon, equipment, an expense account, pay for play when I participate in hub activities, and ad campaigns. Is that realistic for the channel you just signed? Probably not. But that doesn't mean you can't offer them something worthwhile for what you're making off them. Good luck with everything.

Hey, Thanks for the advice. Coming from some one as big as you guys is really great advice for me. I will try to work out some perks and bonuses for him and his channel and try to keep him for the long term and invest in his channel. Thanks for the advice
PS, I'm a long term subscriber to you guys and it feels amazing to actually talk to you :)
 
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