Google Adwords

[daniel burgio]

I've used this for a looooooong time and seen some growth and viewers from it, but I was curious to see what others have gotten out of it. Also, for those with experience, do you have any advice that's helped you improve results from it? I myself don't see too much that lasts from it for what I've paid in my collective time with it overall. I've used more organic methods, but I feel I still feel like without it, I might be stuck. That was a little disjointed, but I just want to see what others have experienced with it.

 

[UhoohExtra]

Is Adwords something you use to pay for youtube views? I can understand if it was a company trying to raise awareness of a product or generate sales but what good could it do for a youtube content creator? Surely you would pay more for the views than what youtube would pay you to show adds on your videos.. assuming your monetised. This one has me confused. What is adwords all about?

 

[EVO]

Ive used it and I got views but I dont think it was worth the investment. Im sure it works for some but just didnt for me. Hence I wouldnt use it again.

 

[Phiul]

What about Reddit advertising? I know their service also has it, but not sure if it's worth it.

 

[Darren Taylor]

I used AdWords and the results weren't amazing and I am an AdWords professional. I got some decent results to test the water with my channel in the early days to get some subs just so I wasn't uploading to get no views, just so I had some kind of audience, if anything, just for feedback! The experiment cost me £50 and I gained around 100 subs with some very advanced targeting, something and AdWords newbie wouldn't be able to do

Now do the math on 0.50p per subscriber. You definitely can't grow a channel using AdWords. To get 1k subs (which is the monetization threshold for subs) it will cost £500. You will NOT see a return on that £500 if you did that, even if you got enough watch time to get monetized, to break even would potentially take over 2 years based on the average ad revenue per 1000 impressions.

I would advise you don't do it unless it's for instant feedback, you don't have ANY audience or you know how to use the AdWords system to a decent level.

Hope that helps!

 

[daniel burgio]

I used AdWords and the results weren't amazing and I am an AdWords professional. I got some decent results to test the water with my channel in the early days to get some subs just so I wasn't uploading to get no views, just so I had some kind of audience, if anything, just for feedback! The experiment cost me £50 and I gained around 100 subs with some very advanced targeting, something and AdWords newbie wouldn't be able to do

Now do the math on 0.50p per subscriber. You definitely can't grow a channel using AdWords. To get 1k subs (which is the monetization threshold for subs) it will cost £500. You will NOT see a return on that £500 if you did that, even if you got enough watch time to get monetized, to break even would potentially take over 2 years based on the average ad revenue per 1000 impressions.

I would advise you don't do it unless it's for instant feedback, you don't have ANY audience or you know how to use the AdWords system to a decent level.

Hope that helps!

I don't really have an audience so I pretty much use it as a beacon at this point. I definitely don't expect major growth from it lol. I treat it as more of a lottery ticket because I'm hoping the right viewer will see the ads and share my stuff organically. I definitely agree that it's not going to get you much in terms of monetary returns. Thanks for the advice!

Is Adwords something you use to pay for youtube views? I can understand if it was a company trying to raise awareness of a product or generate sales but what good could it do for a youtube content creator? Surely you would pay more for the views than what youtube would pay you to show adds on your videos.. assuming your monetised. This one has me confused. What is adwords all about?

You basically pay Google to put your video as an ad off to the side on Youtube, or as an ad that plays before someone else's video. Definitely expect to pay more than what Youtube monetisation pays you.

What about Reddit advertising? I know their service also has it, but not sure if it's worth it.

I avoid Reddit in general because of how dangerous self promotion in general is. I've used Twitter and Facebook advertising and those were garbage from my experience.

 

[Darren Taylor]

I don't really have an audience so I pretty much use it as a beacon at this point. I definitely don't expect major growth from it lol. I treat it as more of a lottery ticket because I'm hoping the right viewer will see the ads and share my stuff organically. I definitely agree that it's not going to get you much in terms of monetary returns. Thanks for the advice!


You basically pay Google to put your video as an ad off to the side on Youtube, or as an ad that plays before someone else's video. Definitely expect to pay more than what Youtube monetisation pays you.


I avoid Reddit in general because of how dangerous self promotion in general is. I've used Twitter and Facebook advertising and those were garbage from my experience.

One thing I will say though is that only promote unlisted videos, or accept that you'll kill your organic reach when promoting a video as audience retebrete via ads is awful. E.g. a video may get 5k views from £50 spend but only 100 subs and average view duration of below 1 minute. So organic reach disappears. Use it wisely my friend

 

[daniel burgio]

One thing I will say though is that only promote unlisted videos, or accept that you'll kill your organic reach when promoting a video as audience retebrete via ads is awful. E.g. a video may get 5k views from £50 spend but only 100 subs and average view duration of below 1 minute. So organic reach disappears. Use it wisely my friend

I think that might be why my channel is so dead. Does it kill organic reach for the whole channel, or just for the video? I'm guessing with Youtube, it's the former. Without adwords these days, I won't get any views period no matter what I try with SEO.

 

[Darren Taylor]

I think that might be why my channel is so dead. Does it kill organic reach for the whole channel, or just for the video? I'm guessing with Youtube, it's the former. Without adwords these days, I won't get any views period no matter what I try with SEO.

Not for the channel but for the video. My channel gets about 60 - 70 views per day and have run Google Ads on my channel, so my channel isn't dead. I still get some suggested reach but mostly my views are from search.

It won't kill your channel, but it will kill the organic reach of the video you promote.

 

[daniel burgio]

Not for the channel but for the video. My channel gets about 60 - 70 views per day and have run Google Ads on my channel, so my channel isn't dead. I still get some suggested reach but mostly my views are from search.

It won't kill your channel, but it will kill the organic reach of the video you promote.

Ohhh ok. My inconsistency over 5 years is what did it then lol. Thanks for all the advice!