Feedback?

Unknown_User12

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So I wanted to get some branding feedback. Not for me, but for a client I am designing for. Let me know what you think. Be sure to make them full size by clicking on them
Logo.png
Banner.png
 
Not bad but could use some work. My biggest problem is with the text, it's just far too simplistic and plain. I think the gradient on the text should be switched over so the lighter colour is at the top and the font should most definitely be changed. Overall I just get a slight 'clipart' feel to them both at the moment. I fee that they should be a little more edgy and less boring.

I hope I've helped a little, I don't think I've explained in the best of ways.
 
Not bad but could use some work. My biggest problem is with the text, it's just far too simplistic and plain. I think the gradient on the text should be switched over so the lighter colour is at the top and the font should most definitely be changed. Overall I just get a slight 'clipart' feel to them both at the moment. I fee that they should be a little more edgy and less boring.

I hope I've helped a little, I don't think I've explained in the best of ways.
Well the goal was simplistic, that's what they had requested. As for the rest, I assume you're talking about the logo, yes? In that case, the goal was to make it appear as if the center was a light source, that's why the bottom in lighter. Not sure what you mean by clipart feel, no clue what that is haha.
 
Well the goal was simplistic, that's what they had requested. As for the rest, I assume you're talking about the logo, yes? In that case, the goal was to make it appear as if the center was a light source, that's why the bottom in lighter. Not sure what you mean by clipart feel, no clue what that is haha.

A simplistic look is great, I often go for a simplistic look but I feel that it's not in the good way. I guess the only way for me to describe it would be that it's possibly overly simple and plain and that it could have more to it whilst retaining that minimalistic / simplistic look.
 
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