- Joined
- Nov 11, 2015
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- 1,208
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- Youtuber
Hi everybody,
i have a question regarding the cost of online advertisement and the question is more related to online marketing.
why the cost of advertisements in classical media (TVs , Newspapers & Radios ) is much higher than the cost of online marketing (ex: adsense cpc). i always thinking on this question. i asked one person who is working in newspaper. He mentioned the cost of a 10-words-ad in newspaper reach 130$. In ad words, i can run an ad campaign and for one week and can set any price per day.
i know it is something related to the popularity and number of viewers. However, i see that online advertisement can guarantee the target number of viewers whereas classical advertisement cannot guarantee that number and the cost is very high !!! why is that ?
i have a question regarding the cost of online advertisement and the question is more related to online marketing.
why the cost of advertisements in classical media (TVs , Newspapers & Radios ) is much higher than the cost of online marketing (ex: adsense cpc). i always thinking on this question. i asked one person who is working in newspaper. He mentioned the cost of a 10-words-ad in newspaper reach 130$. In ad words, i can run an ad campaign and for one week and can set any price per day.
i know it is something related to the popularity and number of viewers. However, i see that online advertisement can guarantee the target number of viewers whereas classical advertisement cannot guarantee that number and the cost is very high !!! why is that ?