Sudden drop in ad rates but views way up -- why??

[heartalchemyyoga]

We run a yoga channel and this last 30 days our views increased from 120K / month to 140K / month. Our ad rates for about 12 of this period went from $6.84 to about $3.00! Then they have bounced back the last few days.

Why would this be?? The ad rates have been fairly stable for a year.

Incidentally we bought ViDIQ about 20 days ago and optimized about 100 videos over 8 days as well as the channel tags.

Other than that, we did buy about 50 high quality backlinks from a PBN for our latest videos.

Any insights will be greatly appreciated!

 

[Rahimys]

the prob is not in your videos or channel , if you search here on yttalk you will notice a lot of members asking the same question so obviously we're all facing the same problem , advertisers stopped there ads so earnings dropped the past few days, google said they are working to fix this problem so let's see.

 

[KatyAdelson]

Many advertisers have left YouTube recently, and everyone's earnings are taking a hit. We have a stickied thread discussing this topic here:
http://yttalk.com/threads/sudden-revenue-drop-lately-all-discussion-here-only.258203/

We're trying to keep all discussion in the above linked thread, so I've locked this.