Introduction
Hello Guys - I am The Layoh and this article is everything you need to know about Youtube sponsorships.
I am going to give an in depth explanation of different aspects of sponsorships.
What Is Sponsorship/Affiliates?
No, I am not talking about partnerships, this is nothing to do with networks. Youtube sponsorship is also known as Paid Product Placement is when a company will pay you to review and promote a product.
Benefits Of Sponsorships?
With sponsorship's there are benefits for you and the company sponsoring you but of course the benefits will depend on certain factors which I will explain later in this guide but here are some benefits:
Benefits for you:
- You may earn a percentage from the sales that come from your viewers.
- You and your viewers may have a special discount code for a percentage off the products.
- You may receive free/highly discounted products to review and unbox.
- People may be more likely to check out your channel if they see you are sponsored.
Benefits for sponsors:
- They may gain more sales.
- They may gain more website views.
- They may become more popular.
- They may receive ways to make there products better.
How To Gain Sponsorship?
Gaining sponsorships is not always easy and some sponsorships may be harder to get than others.
The first factor companies will look at is your subscriber base and view base, they would like to see that you are gaining regular views and that viewers enjoy your videos, they may also want to see if you viewers are interacting on your videos and commenting on your videos. The reason for this is because if they know your viewers are coming back then your viewers must like you therefor they may want to check out your sponsors.
The next thing companies will look at is the genre of videos you are creating. This is because if you are a music channel then a company such as "Kontrol Freek" which specializes in gaming products will not sponsor you because your viewers may not be interested in gaming.
The third thing they will want to check out is if sponsoring you will benefit them? will they gain sales from you etc.
If you are large enough companies may contact you for sponsorships, but that may not always be the case. The best way to gain sponsorship will be to contact companies yourself.
When contact companies you will want to email them, call them and if your close to there shop then drop in. During the chat its best to explain that you want sponsorship then explain how your youtube channel/website is marketable and how you will help them. Tell them how many subscribers you have and how many monthly views you get and then explain what you would like such as a discount code or a product to review, but do not ask for too much, especially if you are a small channel.
Do not give up if a company declines you, you can retry when you grow more and apply at different companies because one may accept you.
Companies That Do Sponsorships:
Here is a list of companies that do sponsorships and affiliate services.
Kontrol Freek
About: Kontrol Freek are a big company that sells thumb-stick addons for controllers to help improve gameplay.
Requirements: 10k subscribers
Benefits: 10% Discount code to share, 10% from every sale from your link/code, Ability to receive free products to review and giveaway.
Link: http://www.kontrolfreek.com/affiliates/
GameFanShop
About: GameFanShops is a online store where you can get cheap games and codes.
Requirements: Non
Benefits: A percentage from every sale, a custom page for games
Link: https://www.gamefanshopllc.com/partner-TheLayoh/
Evil Controllers
About: A company that designs and sells custom controllers for Xbox 360, Xbox One, PS3 and PS4.
Requirements: Non
Benefits: 5% Discount code, 10% Commision.
Link: http://www.evilcontrollers.com/affiliate-signup
There are many more such as Elgato, HDPVR, Monster Gaming, Turtle Beach.
Thanks for reading this guide, I hoped it helped you alot.
The Layoh
Hello Guys - I am The Layoh and this article is everything you need to know about Youtube sponsorships.
I am going to give an in depth explanation of different aspects of sponsorships.
What Is Sponsorship/Affiliates?
No, I am not talking about partnerships, this is nothing to do with networks. Youtube sponsorship is also known as Paid Product Placement is when a company will pay you to review and promote a product.
Benefits Of Sponsorships?
With sponsorship's there are benefits for you and the company sponsoring you but of course the benefits will depend on certain factors which I will explain later in this guide but here are some benefits:
Benefits for you:
- You may earn a percentage from the sales that come from your viewers.
- You and your viewers may have a special discount code for a percentage off the products.
- You may receive free/highly discounted products to review and unbox.
- People may be more likely to check out your channel if they see you are sponsored.
Benefits for sponsors:
- They may gain more sales.
- They may gain more website views.
- They may become more popular.
- They may receive ways to make there products better.
How To Gain Sponsorship?
Gaining sponsorships is not always easy and some sponsorships may be harder to get than others.
The first factor companies will look at is your subscriber base and view base, they would like to see that you are gaining regular views and that viewers enjoy your videos, they may also want to see if you viewers are interacting on your videos and commenting on your videos. The reason for this is because if they know your viewers are coming back then your viewers must like you therefor they may want to check out your sponsors.
The next thing companies will look at is the genre of videos you are creating. This is because if you are a music channel then a company such as "Kontrol Freek" which specializes in gaming products will not sponsor you because your viewers may not be interested in gaming.
The third thing they will want to check out is if sponsoring you will benefit them? will they gain sales from you etc.
If you are large enough companies may contact you for sponsorships, but that may not always be the case. The best way to gain sponsorship will be to contact companies yourself.
When contact companies you will want to email them, call them and if your close to there shop then drop in. During the chat its best to explain that you want sponsorship then explain how your youtube channel/website is marketable and how you will help them. Tell them how many subscribers you have and how many monthly views you get and then explain what you would like such as a discount code or a product to review, but do not ask for too much, especially if you are a small channel.
Do not give up if a company declines you, you can retry when you grow more and apply at different companies because one may accept you.
Companies That Do Sponsorships:
Here is a list of companies that do sponsorships and affiliate services.
Kontrol Freek
About: Kontrol Freek are a big company that sells thumb-stick addons for controllers to help improve gameplay.
Requirements: 10k subscribers
Benefits: 10% Discount code to share, 10% from every sale from your link/code, Ability to receive free products to review and giveaway.
Link: http://www.kontrolfreek.com/affiliates/
GameFanShop
About: GameFanShops is a online store where you can get cheap games and codes.
Requirements: Non
Benefits: A percentage from every sale, a custom page for games
Link: https://www.gamefanshopllc.com/partner-TheLayoh/
Evil Controllers
About: A company that designs and sells custom controllers for Xbox 360, Xbox One, PS3 and PS4.
Requirements: Non
Benefits: 5% Discount code, 10% Commision.
Link: http://www.evilcontrollers.com/affiliate-signup
There are many more such as Elgato, HDPVR, Monster Gaming, Turtle Beach.
Thanks for reading this guide, I hoped it helped you alot.
The Layoh