Hi everyone, This forum has been so eye opening in learning how strategic building a youtube channel is. I really did think you just upload and wait...In many ways, I am relieved that there is a strategy to it all. After reading some of the posts, I am thinking that I need to start a campaign to get ahead in the saturated toy channel market. I'll continue to try to improve on SEO but it is clear to me that I cannot compete. I am also thinking my channel needs to be more focused so I plan to make more videos that are specific and create a playlist(s). After looking around, I think I am going to focus on "parking garage toys" because we have all the toys and lots of vehicles that can be grouped together into other other keywords, like "emergency vehicles", "construction vehicles". After I create a handful of these similar themed videos I am thinking of launching a campaign. Does this seem like a reasonable approach or are these keywords still too competitive for me to target? I got tube buddy and tonight I am going to play around with vidIQ to see if I can find better keywords. I'm also considering starting instagram or facebook, but I don't know that this is important for toy channels geared for younger children. In the meantime, one of the leading toy channels has started to offer consulting.The price is kind of steep ($150 for 15 minutes - or maybe this is standard) but I can easily spend that much purchasing new toys. Thank you for reading this through, I appreciate any feedback!