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Poland’s central bank has admitted to paying for social media campaigns that attacked cryptocurrencies, according to a popular Polish business news website.
The central bank of Poland (Narodowy Bank Polski) spent 91,000 zloty ($27,100) on the campaign with the money going to Google, Facebook and a Polish Youtube partner network called Gamellon, Money.pl reports. The business site published a letter reportedly from the central bank, in which it admits it paid for the anti-crypto campaign.
One of the videos, titled ‘I LOST ALL THE MONEY?!’ stars popular Youtuber Marcin Dubiel, who has nearly 1 million subscribers. The hapless Dubiel falls out of favor with a romantic interest and resorts to collecting coins from the bottom of a fountain after losing all his money by investing in cryptocurrencies.
However, the description does not include any indication that the video was a paid advertisement. Polish technology site Spider’s Web notes that this is against the law in Poland, where sponsored content has to be marked as such.
Source: https://www.rt.com/business/419155-polish-central-bank-cryptocurrency-bitcoin/
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I'm all for protecting people from bad investments but something tells me that there is a conflict in interest with this campaign being financed by a central bank. Also the fact that it wasn't openly made clear in the video or in the description that this is essentially a paid campaign makes this even more dodgy. I watched the video above and it's so cringy. I'd be embarassed to be the Youtuber making that video and it's no surpise it has been downvoted to oblivion. ^^
Thoughts ?
The central bank of Poland (Narodowy Bank Polski) spent 91,000 zloty ($27,100) on the campaign with the money going to Google, Facebook and a Polish Youtube partner network called Gamellon, Money.pl reports. The business site published a letter reportedly from the central bank, in which it admits it paid for the anti-crypto campaign.
One of the videos, titled ‘I LOST ALL THE MONEY?!’ stars popular Youtuber Marcin Dubiel, who has nearly 1 million subscribers. The hapless Dubiel falls out of favor with a romantic interest and resorts to collecting coins from the bottom of a fountain after losing all his money by investing in cryptocurrencies.
However, the description does not include any indication that the video was a paid advertisement. Polish technology site Spider’s Web notes that this is against the law in Poland, where sponsored content has to be marked as such.
Source: https://www.rt.com/business/419155-polish-central-bank-cryptocurrency-bitcoin/
___________________________
I'm all for protecting people from bad investments but something tells me that there is a conflict in interest with this campaign being financed by a central bank. Also the fact that it wasn't openly made clear in the video or in the description that this is essentially a paid campaign makes this even more dodgy. I watched the video above and it's so cringy. I'd be embarassed to be the Youtuber making that video and it's no surpise it has been downvoted to oblivion. ^^
Thoughts ?