New YouTube Stats - Please Share Yours

Andrewcu

Andrewcu

I've Got It
There are now new statistics available on YouTube studio beta. Some interesting ones are:
  • Impression click-through rate (basically how clickable are your thumbnails/titles)
  • Average views per viewer
Please share your stats if you feel comfortable.

My toddler channel:
Impression click-through rate: 14.2%
Average views per viewer: 4

My kids' channel:
Impression click-through rate: 9%
Average views per viewer: 8

My variety channel (aimed at teens and adults):
Impression click-through rate: 6.8%
Average views per viewer: 1


A lot of kids like to watch the same videos over and over again. At least one of my kids' videos for example has 4 average views per a viewer. This of course would rarely happen for videos for grown ups.
 
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I think it's a very relevant stat but will vary greatly per niche.
I have a click through rate of 7%
Average views per viewer :1

That is pretty much what I'd expect.
 
Impression Click Through Rate: 3.7%
Average Views Per Viewer: 2.01

Interesting to see other people's. I wish we got more stats on what was normal or not when it comes to stuff like this. Thanks for sharing and starting this!
 
For my mobile gaming channel (the one I have linked):
Impression Click Through Rate: 9.6%
Average Views Per Viewer: 6
 
Impression click-through rate: 5.1%
Average views per viewer: 1

Although I have 1.8k views and 1.2k unique viewers

These kinds of stats are really interesting! I think adding more things like this is definitely a good thing for all YouTubers, especially smaller ones so we can see whats happening with our subs/viewers ect
 
AmberAndGolden said:
Impression click-through rate: 5.1%
Average views per viewer: 1

Although I have 1.8k views and 1.2k unique viewers

These kinds of stats are really interesting! I think adding more things like this is definitely a good thing for all YouTubers, especially smaller ones so we can see whats happening with our subs/viewers ect
Click to expand...

So more like 1.5. Very strange that YouTube is just rounding down for this and not giving decimals. There's a big difference between 1.9 and 1.1 for this stat.
 
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