[Need Help] Audience Retention

SciTech Outline

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Audience retention for me is not that easy. I have two questions about it
  • YouTube ranks videos depending on the watch time or percentage of the video watched? For example two video about the same topic with the same amount of views , engagement , etc. but one is 2 minutes long and has average watch time of 1:50 minutes and the other is 1 hour and has a watch time of 30 minutes. The second one has higher watch time but lower percentage viewed so which one will rank higher?
  • Also is a 2 min video with 1:07 (53%) average view duration good or bad?
Thanks very much :)
 

Rob Anderson

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Great question; I'm not sure how much the audience retention plays into the video ranking, although I'm sure it does to some extent. I shoot for keeping my videos around 3 minutes each, and hope for at least 70% retention, which I usually hit. 73% seems like the average for my vids. This channel has many answers on these types of questions, and I recommend searching there: youtube.com/user/VideoCreatorsTV/featured
 

SciTech Outline

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This channel has many answers on these types of questions, and I recommend searching there: youtube.com/user/VideoCreatorsTV/featured
I've subscribed to video creators from a long time :)