- Joined
- Aug 13, 2017
- Messages
- 939
- Reaction score
- 690
- Age
- 31
- Location
- Melbourne, Australia
- Website
- www.youtube.com
- Channel Type
- Vlogger
Hello everyone~
My current audience according to my analytics is 99% UK based, 99% male and between 30 and 60 years old. However, this is not my target audience at all. About a year ago my audience was about 50/50 on gender, with ages between 20 and 40 and based all around the world. I don't know what caused this shift, but it's frustrating I am not reaching my intended target audience.
Adding to this, I build a lot of my audience while I was living in the UK and was traveling the UK. But a month ago I moved to Australia. My Australia videos are doing so-so, but I recently uploaded an older vlog I shot in Wales and that got way more views. So the content I am able to create now doesn't align anymore with what my current audience really wants to see.
Changing my content back to what it was (UK vlogs) isn't an option, so I need to build a different audience. But how do I do that?
My current audience according to my analytics is 99% UK based, 99% male and between 30 and 60 years old. However, this is not my target audience at all. About a year ago my audience was about 50/50 on gender, with ages between 20 and 40 and based all around the world. I don't know what caused this shift, but it's frustrating I am not reaching my intended target audience.
Adding to this, I build a lot of my audience while I was living in the UK and was traveling the UK. But a month ago I moved to Australia. My Australia videos are doing so-so, but I recently uploaded an older vlog I shot in Wales and that got way more views. So the content I am able to create now doesn't align anymore with what my current audience really wants to see.
Changing my content back to what it was (UK vlogs) isn't an option, so I need to build a different audience. But how do I do that?