What's your icon and banner like? Have you had them for a long time, or do you change them regularly? Did you make or edit them yourself, or did you commission them or the like? How important do you think they really are? Have you set up a trailer? Did you make a new, specific video for it or just put a regular video that you thought would work in the role? Do you often change the trailer? And what sort of content do you put in the custom boxes? Do you have any particular playlists that you put in the spotlight? What social media do you have connected to your YouTube profile?