Well obviously but "working hard" and "working smart" are not mutually exclusive. And "working smart" is what when it comes to YouTube? That's my point - there is nothing complicated at all about creating a successful YouTube channel. It's simple...... but not easy. By that I mean, there is nothing complex to understand (simple) but yes, it does take hard work and 95% don't do that work.
Here's an example from this very forum from the past. I'm not going to name names or give details They are no longer active here anyway. A person started a thread complaining about not getting any views and complaining other channels were doing better. This person had started many similar threads complaining about this in the past. They had been doing Youtube for at least 2 years and also of member of this forum for 2 years. After about the 3rd time of complaining, I checked out the channel and within 2 minutes I had identified at least 3 fundamental errors. Like really basic errors. Stuff that is explained in day one of the creator academy (which is clearly linked on the dashboard of ALL new channels) Errors that a 2 year old channel should not be making if they had read the YouTube guide and many of the guides on this forum. - Anyway, I replied in the thread and took the time to write a long post giving the detailed steps of what to do to solve these problems. There was about 3 hours worth of work that needed to be done on the channel. I know the person read my post because he/she "liked" it. However, the person didn't reply to my post directly or acknowledge it, preferring instead to continue ranting about other channels doing better. Anyway fast forward 3 months. The same person started yet another thread complaining about the same thing (no views) I clicked on the channel and the person had done
NOTHING from my post. That's nothing to do with lack of IQ, creativity or flair. That's just pure laziness.
So many people don't succeed in growing a channel because they are used to getting instant gratification in everything else that they do on the internet. They have a question about something? - Google! They want to read the news? Go to BBC.com or CNN.com ! They want to buy a book! Go to Amazon! They want to watch a movie? Netflix ! They want to watch a gaming video? Go to pewdie's channel and click on a video. They decide they too want to start a YouTube channel and get millions of views just like pewdiepie and they expect the exact same success as him with instant gratification as though they were googling something. But there is no instant gratification on YouTube. It takes time and work and 95% of people don't want to do that work.
The quote came from a The quote I mention is at the 2:06 mark and it's by a gentleman called John Assaraf. For anyone interested in beating procrastination and working harder
and smarter, then I'd recommend a book called "Eat that frog" by Brian Tracey. It's a life-changer.